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home | Menu Makeover | MENU MAKEOVER -- A R . . .
 

MENU MAKEOVER -- A Recession-Proof Menu: Minor Changes Can Boost Sales
Mark Laux

Cash is king. And in a down market, getting people in the door is more than half the battle. What's happening to most full-service restaurants is that people are trading down for meals away from home, and, sadly, that means more meals at home or at limited-service restaurants. To combat this trend, independent restaurants need to do some serious work on their menu offerings.

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